Pot of
Jollof Kitchen.
Dominating the culinary search space with aggressive local SEO.
3X
Order Growth
+150%
Organic Traffic
#1
Target Keyword Rank
200+
New Reviews
90 Days
Time to Result
Overview
Client
Pot of Jollof Kitchen
Services
Local SEO, Food Delivery Platform Marketing & Optimization (UberEats, Glovo, Bolt Food, Ando), Google Maps Optimization.
The Challenge
Pot of Jollof Kitchen was a beloved culinary destination in Nairobi, but they had zero digital presence. Without a website or optimized search footprint, they were invisible to the growing number of customers searching for high-quality African cuisine online, relying entirely on word-of-mouth and foot traffic. tripling their orders since contracting Mani24.
The Strategy
- 01. Hyper-local SEO optimization targeting specific neighborhoods in Nairobi.
- 02. Google Business Profile overhaul to dominate the "Local Pack" map results.
- 03. Delivery Platform Optimization across UberEats, Glovo, and Bolt Food to maximize menu visibility and conversion.
- 04. Strategic micro-influencer campaigns to drive brand mentions and social signals.
The Result
"We are now the first choice for anyone searching for Nigerian or West African cuisine in Nairobi. Our orders have tripled since contracting the services of Mani24"